Our Story

Hi! 

My name is Etta, and I am a full-time mom, fundraiser, and social shopper. I grew up in a small southern town and got my JD before meeting my husband and moving to New York City. We moved back to the South, and for the past few years, I have been busy raising my kids and trying to find that elusive Mom/ life balance. This website is the answer for now. I do 90% of my shopping from home, at odd hours, and with kids screaming in the background, and I wanted to share the things that I find and love with the world and with you! Thanks for following along!

Xx, E